This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
News
The Candy & Toy Factory: Where Sweet Dreams and Innovation Come to Life
At The Candy & Toy Factory (TCTF), we’ve been bringing imagination to life since 2002. Born in Madrid and now present in over 50 countries, we’ve grown from a bold idea into a global name in novelty candy—a segment that we’ve helped shape, define, and lead.
We don’t just make candy—we create candytoys: playful, interactive, and unforgettable experiences for children. From concept to completion, every product we develop blends design, quality, and innovation to capture kids’ hearts and help our partners succeed in dynamic markets.
Over the past two decades, we’ve made it our mission to offer more than sweets. We build brands that stick, products that rotate fast, and moments that kids love to relive again and again. By keeping our portfolio fresh and exciting with new innovations each year, we help our distributors lead with distinction and drive strong, sustainable growth.
Our Vision
We dream big—our vision is to be remembered by every child as their “sweet dreams factory.” We want to be the brand that fills their shelves, sparks their smiles, and lights up their imaginations.
Our Mission
To lead the way in the novelty candy world by creating a diverse, innovative, and high-quality product range that brings joy to kids while offering our partners long-term success, strong margins, and standout shelf presence.
Our Strategic Focus
-
Growth: We’re expanding distribution in high-potential markets like the EU, NAFTA, Japan, and Australia.
-
Profitability: We build lasting supplier relationships while staying agile and cost-efficient.
-
Brand Building: We turn concepts into brands that kids recognize, love, and ask for by name.
-
Market Focus: We target high-impact, scalable markets to maximize our footprint.
-
Brand Image: We aim to be the partner of choice for retailers, trade buyers, strategic allies, and top industry talent.
At our core, creativity and quality fuel everything we do. We’re proud to be a trusted partner in the kids’ confectionery space—and even prouder to continue spreading fun, flavor, and imagination around the globe.
Ready to Join the Candy Revolution?
Interested in growing your confectionery sales and portfolio in your market? Let’s talk! Get in touch with us today and help us spread the Candy Revolution—one sweet, unforgettable product at a time.
📞 Phone: (+34) 914 903 050
📧 Email: info@candytoyfactory.com